Battling the Genesis of "Alternate Facts" in Our Communities NOW!

 January 28, 2017
Congratulations to Devil's Advocate for getting on the air in Milwaukee, Wisconsin to counter the right-wing "alternate facts" out out on our publicly owned airwaves every day! Now El Dorado Hills, CA has an opportunity to get it's own low power FM station. Going back into the archives, here is why it is important:
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FEDERAL RULES GIVE CORPORATION BACKED CONSERVATIVE RADIO ALL THE LOCAL VOICES
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originally published by the Sacramento Bee, May 11, 2008
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    There's a mournful hush in Sacramento these days, the empty sound of an entire political viewpoint quieted. More than 32,000 weekly listeners who once tuned to KSAC (1240 AM) to hear partisan Democrats beat up on President George W. Bush, now hear only Christian hip-hop.
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There's nothing wrong with Christian hip-hop; it's a great outlet for artists breaking out of the gangsta rap mold. But there are six other commercial radio stations licensed in the Sacramento area programming the Christian message. In the political realm, three local radio stations program 264 hours of partisan Republican radio talkers beating up on Democrats every week. Now, zero stations program any Democratic view whatsoever: 264-0.
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     This follows the national trend revealed in the 2007 Free Press and Center for American Progress study, "The Structural Imbalance of Political Talk Radio." Nationally, 90 percent of commercial talk radio is conservative; only 10 percent is liberal. (This study does not include Public Radio, which by statute is required to provide differing points of view. One is as likely to hear a Republican's views as a Democrat's. And NPR hosts don't beat up on anybody.)
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     KSAC shared another characteristic with other liberal radio stations: It had a tiny, 1,000-watt transmitter. Tough for a little station that barely reached Sacramento's suburbs to compete with 50,000 watt giant KFBK, whose signal stretches from Chico to Modesto, from Reno to that little town of San Francisco. Despite KFBK reaching millions more potential listeners, KSAC mustered an audience nearly 20 percent that of KFBK's. (Its ratings were double local conservative station KTKZ, which has a 5,000-watt transmitter.) And Arbitron showed the progressive station's audience was steadily growing. KSAC was the little station that could.
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Until it couldn't.